Cubbi
https://www.cubbicars.co.za/articles/2/how-cubbi-is-redefining-dealer-stock-sourcing

How Cubbi is redefining dealer stock sourcing in South Africa

MOTORING NEWS & INFORMATION

Cubbi has already made its mark by simplifying how South Africans buy and sell pre-owned vehicles. Now, we’re bringing that same innovative thinking to the dealer network with our new Cubbi Auction platform, designed to give dealerships across the country a smarter, more secure way to source stock.

We’ve tailored a solution that puts dealers first. In an environment where vehicle procurement can often be high-risk, costly, or inconsistent, Cubbi Auction offers a trusted and streamlined alternative. Every vehicle listed has been purchased directly from the public, and before it’s listed on the open market, it’s made available exclusively to verified dealers on our platform. This means dealers get first access to a broader pool of stock across different price points, ages and mileage profiles.

Our goal is clear: To unlock a better buying experience for dealers who want more variety and less risk.

A platform built for dealer success

One of the biggest challenges in stock procurement is quality assurance. At Cubbi, we take this seriously. Every vehicle listed on our platform undergoes a thorough verification process to ensure it is unencumbered, compliant with legislation, and accurately represented. This is how we help our dealers buy with confidence.

We also offer something many auction platforms don’t – the opportunity for dealers to inspect and test drive vehicles. Where in-person visits aren’t possible, our dedicated dealer support team steps in to conduct a full test drive and share a comprehensive video evaluation upon request.

It’s a simple promise: Full transparency and no surprises.

The Cubbi Auction takes place every Tuesday from 12:00 to 14:00. Dealers can also take advantage of our “Make-an-Offer” feature, which allows them to negotiate on vehicles outside the auction window. Registration is fast and efficient, with dealer accounts typically verified within 24 hours.

In addition, we’ve introduced a loyalty programme that rewards frequent buyers with added benefits because we believe in building long-term, mutually beneficial relationships with our dealer partners.

Expansion into Germiston: More access, more opportunity

Our digital innovation is matched by our physical expansion. The recent opening of Cubbi Germiston at Culverwell Park, 144 Houtbaai Street, is more than just a new location; it’s a step towards our vision of national accessibility. With this launch, we’re giving dealers in Gauteng even more direct access to quality vehicles, expert support, and a seamless sourcing process.

We’re not just opening stores. We’re opening up opportunities for independent dealers, used car lots, and established franchises alike.

What this means for dealers

In a market where access to reliable stock is everything, Cubbi Auction gives dealers a strategic advantage. With verified inventory, national reach, dedicated support, and the flexibility to bid or make an offer from anywhere, we’re creating a new kind of buying experience, one that puts trust, speed, and control in the hands of our partners.

Our commitment to the industry is long-term. As we continue to grow, so too will our support for the dealerships that drive South Africa’s pre-owned market forward.

To register as a dealer or to learn more, visit dealer.cubbicars.co.za.

Published on 23 July 2025
Author: Cubbi

How Cubbi is redefining dealer stock sourcing in South Africa

MOTORING NEWS & INFORMATION

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